Articles, case studies, and company news from the real-time retail media platform built for the physical world.
Latest Use Case · Retail Media
How Union Coop transformed in-store screens into a premium, automated retail media network with AiOO: 68% visit lift, measurable outcomes, and 8 new brands in 6 months.
09 July 2026Retail Media
AiOO's first live in-store retail media pilot in the UAE, at Union Coop on Hypermedia's network, planned by Omnicom Media Group, drove a +61% sales uplift, measured exposed vs. unexposed at the register.
22 June 2026Screen Sider
Mike Cooper (DOmedia) on Screen Sider: why OOH is growing slower than it should, and what needs to change for the industry to reach its real potential.
02 April 2026Screen Sider
Mo Moubayed (Veridooh) on Screen Sider: why independent verification, trust, and transparency will unlock serious brand investment in OOH at scale.
02 April 2026Screen Sider
Anna Bager (OAAA) on Screen Sider: why out-of-home is the only advertising medium that only gets better with technology — and why the outlook is growth.
09 March 2026Screen Sider
Barry Frey (DPAA Global) on Screen Sider: the massive, untapped opportunity in physical Retail Media — and the technology that finally measures it.
22 January 2026Press Release
A new integration with TeknaLab.ai, built on the Ad Context Protocol (AdCP), lets brands and agencies brief a DOOH or in-store retail media campaign in plain language, then have AI agents discover, plan, activate, and measure it, with results proven at the register.
24 June 2026Press Release
AiOO brings real-time retail media to Out-of-Home at the WOO Annual Congress 2026 in London. 80% of consumer spending happens in-store; 90% of retail media advertising goes online. AiOO closes the gap.
09 June 2026For private briefings: nasreen@aiootech.com